ANALISIS KINERJA RANTAI PASOK PT SUJ MEDAN


Faiz Ahmad Sibuea(1*), Rita Nurmalina(2), Amzul Rifin(3),


(1) IPB
(2) IPB
(3) 
(*) Corresponding Author

Abstract


The poultry industry, especially broilers is the basis of the people's economy which has high potential in increasing inclusive economic growth. In addition, it can also be studied from the product distribution side, from the point of producer to the end consumer. One of the companies engaged in the production of broiler broilers is PT SUJ. The purpose of this study is to analyze the performance of farmer and company supply chains using the Supply Chain Operational Reference (SCOR) model approach with regard to internal and external attributes. The results showed that PT SUJ has four institutions involved in marketing broiler chickens, namely breeder partners, companies, brokers / agents and consumers. For measuring supply chain performance, the results of measuring the performance of broiler broiler supply chains at the level of partner farmers on the attributes of responsiveness and flexibility have achieved the best performance position (superior). However, for the attributes of reliability and assets are still at the level of advantage. Meanwhile, the value of chicken supply chain performance for the broiler company level on the attributes of reliability, responsiveness and flexibilty has achieved the best performance (superior). However, for attributes the company's assets only achieve a good position (advantage). Generally, the performance of broiler chicken supply chains is good at the farmer and company level.


Keywords


Performance, Broiler Chicken, SCOR

Full Text:

PDF

References


Ahmad NH, Yuliawati E. 2013. Analisa pengukuran dan perbaikan kinerja supply chain ayam di Bandung. Jurnal Teknologi. 6(2): 179-186.

Anggraeni W. 2012. Pengukuran kinerja pengelolaan rantai pasokan pada PT Crown closures Indonesia. Jurnal Teknik Industri.

Bolstorff P, Rosenbaum R. 2011. Supply chain Excellence: A Handbook for Dramatic Improvement Using the SCOR Model. New York (US): AMACOM.

Mutakin A, Hubeis M. 2011. Pengukuran kinerja manajemen supply chain. Jurnal Manajemen dan Organisasi. 2(3).

Paul J. 2014. Panduan Penerapan Tranformasi Supply Chain Dengan Metode SCOR pada untuk peternakan. Jakarta (ID): Penerbit PPM.

Sari PN. 2015. Pengaruh Relationship Marketing Terhadap Kinerja Supply chain ayam Broiler Di Kabupaten Bandung Melalui Integrasi [tesis]. Bogor (ID): Institut Pertanian Bogor.

Tsao YC. 2013. Designing a Fresh Food Supply chain Network: An Application of Nonlinear Programming. Journal of Applied Mathematic.

Lockamy A, McCormack K. 2014. Linking SCOR Planning Practices chicken to Supply Chain Performance. International Journal of Operations and Production Management. 24(12):1192-1218.

Mutakin A, Hubeis M. 2011. Pengukuran kinerja manajemen rantai pasok ayam afkir. Jurnal Manajemen dan Organisasi. 2(3).

Saputra H, Fithri P. 2012. Perancangan model pengukuran kinerja green rantai pasok pulp dan kertas. Jurnal Optimasi Sistem Industri. 11(1):193-202.




DOI: https://doi.org/10.31289/agrica.v13i1.3420

Article Metrics

Abstract view : 0 times
PDF - 0 times

Refbacks

  • There are currently no refbacks.


Program Pascasarjana Magister Agribisnis

Universitas Medan Area

Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 International License